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Marketing Past Questions

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266

An argument against advertisement is that it__________

  • A. Hides products.
  • B. Widens the market.
  • C. Stimulates demand.
  • D. Misleads customers.
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267

An entrepreneur is primarily engaged in_________

  • A. Innovation
  • B. Transportation
  • C. Distribution
  • D. Promotion
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268

The first among the marketing orientation is_________

  • A. Product concept.
  • B. Marketing concept.
  • C. Selling concept.
  • D. Production concept.
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269

A price reduction to a buyer who buys in large volume is________

  • A. Seasonal discount.
  • B. Cash discount.
  • C. Quantity discount.
  • D. Trade discount.
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270

A type of retails outlet where goods are sold through the use of catalogue is_________

  • A. Mail order business.
  • B. Shopping mall.
  • C. Supermarket.
  • D. Department store.
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