(a) What is marketing?

(b) Distinguish between marketing and selling.

(c) Explain  five functions of marketing. 
 

(a) What is a business merger?

(b) Explain the reasons why some businesses merge.

(c) Give three disadvantages of business merger. 
 

(a) Explain five reasons why many small business turn into private limited liability companies.

(b) What are the disadvantages of such a decision? 

(a).Why is it important for commercial information to be rapid and accurate?

(b)  What are the advantages of courier services over public postal services?
 

Akani and Sule are sole proprietors. Akani proposed that their businesses be merged to form a partnership.

(a) Explain to Sule how such a partnership would be to their mutual benefit

(b) State five reasons why Sule might be reluctant to accept the proposal.