An individual who buys goods for personal consumption is an example of_____
A reason why e-marketing is important is that it____
Which of these steps is followed in the process of buying by an individual?
I. Information search
II. Problem recognition
III. Evaluation of alternatives
IV. Purchase decision
V. Post purchases behaviour
The channel member that sells in small quantities to customers is____
The route trough which products flows from the producer to the ultimate consumers is_____