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Commerce 2020 WAEC Past Questions

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36

A paid presentation about a product with a view to encouraging by an identified sponsor is?

  • A. publicity
  • B. personal selling
  • C. sales promotion
  • D. advertisement
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37

The face-to-face meeting of the seller with the buyer for the purpose of making sales is?

  • A. mass selling
  • B. impulse buying
  • C. personal selling
  • D. sales promotion
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38

The activity which improves the appearance of a product and also aimed at protecting it is? 

  • A. advertising
  • B. grading
  • C. labelling
  • D. packaging
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39

Which of the following is not a component of the marketing mix?

  • A. product
  • B. production
  • C. promotion
  • D. place
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40

The marketing term which regards the consumer as king that must be satisfied is?

  • A. market segmentation
  • B. market research
  • C. marketing concept
  • D. marketing mix
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Post-UTME Past Questions - Original materials are available here - Download PDF for your school of choice + 1 year SMS alerts