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An Assessment Of Information And Communication Technology (ICT) On Performance Of Broadcast Media Organization In Nigeria

Type Project Topics (docx)
Faculty Administration
Course Mass Communication
Price ₦3,000
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Key Features:
- No of Pages: 91

- No of Chapters: 1-5
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Introduction:

Abstract

The purpose of embarking on this study is to provide a detailed assessment of Information and Communication Technologies (ICTs) on the performance of Broadcast media Organisation in Nigeria. The objectives were to thoroughly examine the relevance of the new ICTs, to evaluate the value, importance and quality of ICTs in Nigeria Broadcast Media Organisations. The researcher used survey research methods to enable her determine the sample size 137 through the appropriate statistical method to represent the population of the study given as 270. Data gathered from the study were analyzed and interpreted using simple percentage and tables. Also summary of findings, conclusion and recommendations were made on the study for further studies this include regular disbursement of monthly/quarterly subventions from the government to the media and the upgrading of operational equipment's, engineering and communication gadgets, these are meant for policy formulation on the relationship between mass media and Information and Communication Technologies (ICTs), its assessment.

Table of Content

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Introduction

INTRODUCTION



BACKGROUND OF STUDY



Human existence would have been meaningless without Information and Communication. Ideas, values, policies and every aspect of socio-cultural, political and economic obligation within the human environments would have been difficult to achieve without adequate dose of information and communication. As a result, information acts as grease for lubricating the entire society. However, the invention of modern means communication with the help of civilization made possible the advancement of science and technology the world has become a global village.



Ekwelie and Okonkwo (1983:16-62) recorded that “at one time, man depended on iron and wooden gong, the town crier for the exchange, transmission and dissemination of information and vital news,” but after the second (II) world war, a great leap was made from this tasking mode of information dissemination to a more advanced, mechanized method of transmitting message or news.



Broadcasting came to Nigeria in stages, one of which was the introduction of wired broadcasting more popularly known as radio distribution or re-diffusion in 1939 by the colonial government of British Broadcast Co-operation (BBC) to redistribute its programme by means of wires connected to loudspeakers installed in various homes of subscribers. It was developed in the United Kingdom (UK) in the 1920’s and exported to their colonies. However, its introduction to Nigeria was on the initiative of the engineers of the post of telegraph department in Lagos who had been involved in monitoring the transmission of the BBC on short wave. Since then, the Nigerian mass media industry has witnessed a phenomenal growth since the establishment of Nigeria Broadcasting Service in 1957 and the country’s first television station, set up by the then government of the former western region in 1959. The establishment of western Nigerian Broadcasting Service combined Radio and African first Television service triggered a race by the other two regions to setup theirs. The information and Communication as a loose term in describing ways in which people, machines and communication system can work together to make jobs quicker, more efficient and more accurate.



Siegfried Mandel (1962:22) stated that the world crossed into “information superhighway”, and it is this information superhighway that has tremendously changed the role of communication and information dissemination in the society. Today, with the help of great innovation and scientific inventions, mass communication has been revolutionized with the help of Information and Communication Technologies (ICTs). Now we talk about satellite transmission and communication, computer communication, digital broadcasting system, computer, internet information and Communication, digital cellular phones (like GSM), fiber optics, microwave technologies, radio visual systems, robots enterprise software among others.



Information and Communication Technologies has made it possible for dissemination of information evenly and to a wide range of audience especially with the advent of GSM in Nigeria, both the literate, illiterate, urban and rural dwellers alike are kept abreast of vital issues, thereby closing up communication gap or information. Therefore, in realization of this views, it interests the researchers to assess the application of Information and Communication Technologies in the Enugu State Broadcasting Service (ESBS) station.



When Marshal McLuhan talked about the global village many years ago, people at that time thought he was a joker. The new communication technologies have made people become increasingly involved in one another life. As Baran, (1999:51) observes, technologies not itself a medium but a social force bringing changes to the media world. Therefore, communication is any artifacts manipulated by man to aid him communicate interpersonally or massively.
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WAEC offline past questions - with all answers and explanations in one app - Download for free
WAEC Past Questions, Objective & Theory, Study 100% offline, Download app now - 24709
WAEC May/June 2024 - Practice for Objective & Theory - From 1988 till date, download app now - 99995