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The act of placing goods in glass shields in front of shops to attract passers...

Commerce
WAEC 2025

The act of placing goods in glass shields in front of shops to attract passers by is

  • A. personal selling
  • B. sales promotion
  • C. window display
  • D. trade fair
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Correct Answer: Option C
Explanation

Window display is a marketing strategy where goods are placed in glass shields in front of shops to attract passers-by. It
is a form of visual merchandising that aims to attract, engage, and motivate the customer towards making a purchase.

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