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An aspect of marketing that stimulates buying by providing free gifts is?

Commerce
JAMB 2006

An aspect of marketing that stimulates buying by providing free gifts is?

  • A. advertising
  • B. personal selling
  • C. publicity
  • D. sales promotion
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Correct Answer: Option D
Explanation

Sales promotion means any steps that are taken for the purpose of obtaining an increasing sale. It is mostly done through the provision of free gift items to the customer to spark interest and create demand for that particular product.

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Post-UTME Past Questions - Original materials are available here - Download PDF for your school of choice + 1 year SMS alerts
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