The activities aimed at finding customers needs and satisfaction can be described as

Commerce

JAMB 2021

A. conceptual marketing
B. macro-marketing
C. socio-marketing
D. micro-marketing

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Correct Answer: Option A

Explanation

The Marketing Concept or in this case, conceptual marketing involves the idea of satisfying the needs of the customer by means of the product as a solution to the customer's problem (needs).

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The activities aimed at finding customers needs and satisfaction can be described as

Correct Answer: Option A

Explanation

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