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  5. Which of the followi...

Which of the following is used as a pricing policy?

Commerce
JAMB 2013

Which of the following is used as a pricing policy?

  • A. Packaging
  • B. Market selection
  • C. Labelling
  • D. Market skimming
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Correct Answer: Option D
Explanation

Price Skimming. Price skimming is when you have a very high price that makes your product only accessible upmarket.
Price skimming is typically associated with luxury items and only works if you have a product or service that is highly valuable or perceived as highly valuable.

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