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Marketing Past Questions

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Post-UTME Past Questions - Original materials are available here - Download PDF for your school of choice + 1 year SMS alerts
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161

Which element of the marketing mix is applicable when a company offers a 50 credit terms to its customers? 

  • A. Product
  • B. Price
  • C. Place
  • C. Promotion
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162

The activities that stimulate the purchase of a retail outlet is_____

  • A. Selling
  • B. Merchandising
  • C. Prospecting
  • D. Advertising
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163

An advantage of electronic marketing is that__________

  • A. Network is not always available.
  • B. Time restriction is non-existent
  • C. It is less useful for products that need physical demonstration
  • D. There is limitation on advertising space
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164

One of the stages in the marketing research process is________

  • A. Problem definition.
  • B. Market segmentation.
  • C. Silk, quota allocation.
  • D. Market share determination.
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165

The source of fund for Mr. John who got his capital from the money he kept in bank is_____________

  • A. Personal savings
  • B. Bank loan.
  • C. Plough-back profit.
  • D. Bank overdraft.
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Post-UTME Past Questions - Original materials are available here - Download PDF for your school of choice + 1 year SMS alerts