A market where specialists are needed before purchase decision is made is___________

The set of controllable variable used to influence Consumers is__________

Miss Okon has just been employed by manufacturing merchandise its products at a retail outlet

a. State four elements that would qualify the company's products to be merchandized at the retail outlet

b. State six functions Miss Okon would perform as a merchandizer 

a. State five features of the post- independence era in the history of marketing in Nigeria

b. Explain five functions of marketing in Nigeria.

a. Explain the following concepts in marketing

(i) Product concept
(ii) Selling Concept
(iii) Production concept
(iv) Societal marketing concept

b. A product costs #4,000 to produce. The producer decides to sell the product for #6,000. Calculate the:

(i) Markup;
(ii) Percentage markup on cost;
(iii) Percentage markup on selling price.