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Services offered to customers by a firm to encourage continuous patronage of company's product is 

Marketing
WAEC 2024

Services offered to customers by a firm to encourage continuous patronage of company's product is 

  • A. pre-sale services
  • B. after-sales services
  • C. self-services
  • D. merchandising services
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Correct Answer: Option B
Explanation

 After-sales service involves assisting the buyers after sales have been completed. It may include delivery or maintenance. This will enable the buyer to continue patronizing the business.

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Post-UTME Past Questions - Original materials are available here - Download PDF for your school of choice + 1 year SMS alerts
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Post-UTME Past Questions - Original materials are available here - Download PDF for your school of choice + 1 year SMS alerts