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Use the following information to answer question below Mr. Mike opened a frozen food retail...

Marketing
WAEC 2018

Use the following information to answer question below

Mr. Mike opened a frozen food retail outlet in Akure. close to JY Limited, a sole distributor of frozen food in the State.

 

The factor that influenced Mr. Mike's choice of location ís_____________

  • A. Nearness to source of supply.
  • B. Customer consideration.
  • C. Availability of labour.
  • D. Availability of social amenities.
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Correct Answer: Option B
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